Why employer branding is crucial in today’s hiring landscape
Alex Her, Global Employer Branding Lead at GoDaddy and employer branding expert, speaks about why investing in employer branding is crucial to get quality candidates in the pipeline.
We spoke with Alex Her, Global Employer Branding Lead at GoDaddy, about all things Employer Branding. Check out the snippets of our discussion below or watch the full webinar here.
How do you measure employer branding success?
Which companies have great Employer Branding strategies?
What Employer Branding strategies are most impactful?
Where should Employer Branding sit: Marketing or Talent?
How do you describe Employer Branding?
Why is Employer Branding important for companies?
How has the pandemic impacted Employer Branding?
How does Employer Branding help reach passive candidates?
Are we seeing a shift in company culture to a more remote future?
Recommended resources and people to follow
Groups and pages:Talent Brand Alliance, Employer Brandwagon, Stories Inc., The Muse, Rally Recruitment Marketing, Recruiting Brainfood, and The Chad & Cheese. People to follow:Torin Ellis, James Ellis, Bryan Chaney, John Graham Jr., Emily Firth, Claire de Souza, Holland McCue, Craig Fisher, and Alex Her.